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Diamond Cuts: Which Cut Gets You the Best Resale Value?

When buying or selling a diamond, consider all key factors like cut, clarity and colour. Beyond being an investment, diamonds are emotional assets that symbolise celebration and elegance. Choosing the right cut...

Every diamond is unique and factors like clarity, cut and colour set each one apart. The internal conditions of the Earth’s surface determine how a diamond forms, giving each its own character. 

In this article, let us explore the ‘cut’ aspect of the diamond in detail, its types, its effect on the resale value and some investment tips to help buyers and sellers make informed, confident decisions.

What Are Diamond Cuts?

Diamonds form over millions of years, deep within the Earth’s crust. Extreme pressure and heat transform carbon into rough stones, later polished by gemcutters. While 'shape' and 'cut' are often used interchangeably, they are not the same.

The cut of a diamond refers to the proportions, symmetry and angles that determine how well the diamond reflects light. On the other hand, the shape of a diamond refers to the external appearance.

The rough diamonds are cut by the gemcutters to enhance their beauty. The cut quality affects brilliance, sparkle and overall appearance. The common types of cuts include round, princess, emerald, oval, marquise, cushion and heart cuts.

Types of Diamond Cuts and Their Characteristics

  • Round Brilliant Cut
    Round brilliant is the most popular and highly sold cut. Its brilliance and symmetry make it timeless. Because of its strong demand, it commands the highest resale value.

  • Princess Cut
    Princess cut is a modern, square-shaped cut with sharp edges and excellent light reflection. It has a slightly lower resale value compared to a round cut but is a good alternative.

  • Cushion Cut
    The cushion cut follows a vintage style with rounded edges. They are named after their pillow-like shape. Often seen in engagement rings for its soft, romantic appeal.  

  • Emerald Cut
    Emerald cut is a rectangular, step-cut design that highlights clarity over sparkle. Ideal for high-quality diamonds, offering elegance at a lower price point.

  • Oval Cut
    Oval-cut diamonds are highly durable, elongated and stylish, enhancing perceived size. Their resale value varies depending on the proportions and symmetry.

  • Pear cut
    The pear-cut diamond is a teardrop-shaped cut known for its elegance. It is  difficult to craft, making it less common than other diamond cuts. 

  • Marquise cut
    The Marquise Cut has an elongated shape with pointed edges. Its long and narrow form creates the illusion of greater size, making it one of the timeless diamond shapes. 

  • Heart cut
    Heart Cut diamonds are a true showcase of love. Their dazzling appearance makes them perfect for expressing affection and celebrating classic romance.

How Diamond Cut Affects Price and Resale Value

The symmetry of a diamond’s cut determines its brilliance and overall appearance. Well-cut diamonds reflect maximum light, appear more vibrant and command higher prices, while poorly cut diamonds look dull and have lower market value.

When selling diamonds or diamond jewellery, buyers and appraisers focus primarily on brilliance. A well-cut diamond retains its appeal and value over time, whereas poorly cut diamonds may struggle to achieve a good resale price. Round Brilliant cuts generally command the highest resale value, while fancy shapes often cater to niche markets, affecting liquidity. The cut grade (Excellent, Very Good or Good) also significantly influences investment potential.

Diamond Cut Comparison: Brilliance vs. Value

Cut type

Brilliance

Popularity

Price

Resale value

Round Brilliant Cut

Highest brilliance

Most popular

Highest 

Excellent 

Princess cut

Very good brilliance

High 

Slightly lower than round

Good 

Cushion cut

Soft sparkle

Popular 

Moderate 

Good 

Oval cut

High brilliance

Increasing 

Moderate 

Good 

Emerald cut

Subtle brilliance

Moderate 

Moderate to high

Fair 

Pear cut

Very good brilliance

Popular for pendants

Moderate 

Good 

Marquise cut

High brilliance

Moderate 

Moderate 

Fair 

Heart cut

Good brilliance

Niche 

Variable 

Fair 


Expert Diamond Investment Tips

  • Focus on cut grade
    Always choose diamonds with ‘excellent to good’ cut grades for higher resale potential.

  • Prioritise certification
    Buy GIA- or IGI certified diamonds, as they guarantee authenticity and market trust. 

  • Keep documentation safe
    Keep certification and purchase receipts for resale proof.

  • Think long-term
    Opt for cuts that hold long-term value, like Round Brilliant diamonds, known for their universal appeal and liquidity.

Brilliant Cut vs Princess Cut: Which Holds More Value?

The Brilliant Cut and Princess Cut are two of the most popular diamond styles when it comes to both beauty and investment potential.

The 
Round Brilliant Cut remains a timeless favourite, known for its exceptional light performance, unmatched sparkle and high resale value. Its strong market demand also makes it a highly liquid option, ideal for those considering diamonds as an investment.

On the other hand, the Princess Cut offers a modern and stylish alternative. It delivers impressive brilliance with a contemporary edge and is generally more affordable per carat than round diamonds, offering great value for buyers seeking both elegance and savings.

Conclusion 

When buying or selling a diamond, consider all key factors like cut, clarity and colour. Beyond being an investment, diamonds are emotional assets that symbolise celebration and elegance. Choosing the right cut ensures both visual beauty and lasting value.

At Diamond Brothers, expert gemologists provide free valuations of diamonds and diamond jewellery, taking all key factors into account. 

Frequently Asked Questions (FAQs)

Which diamond cut has the highest resale value?
Round brilliant cut has the highest resale value due to its superior brilliance and symmetry.

Do fancy cuts lose value faster?
Yes, fancy cuts generally lose value faster due to lower market demand and limited resale liquidity compared to round brilliant cuts.

Does certification affect resale value?
Yes, certified diamonds have high resale potential due to their verified authenticity.

How to check a diamond’s cut quality?
Check the diamond’s grading report, which rates cut quality from Excellent to Poor and assess its brilliance and symmetry under proper lighting.

 

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