Privacy Policy

1. Information We Collect About You

We collect different types of information about visitors and users of our website or services. We may collect this information either when you provide it to us or automatically when you navigate through our website.

1.1 We will collect and process your personal data when you create an account, subscribe to our newsletter, or send us a communication via email or the contact forms on our website. When you order products on the website, you may also be asked to provide a credit card number and other payment-related information, as well as other information that is necessary to process the order. Depending on the activity, some of the information we ask for is required to use our services (for example to create an account or place an order) and some is voluntary. If you do not provide data that is necessary for a particular activity, you will not be able to engage in that activity.

We also collect your Internet Protocol (“IP”) address by automated means when you browse our website. Your IP address is used for the functioning of some of our website services (for example to apply the correct Value Added Tax (VAT) rate and shipping cost when you place an order), and to gather user statistics and demographic information via Google Analytics and similar services.

1.2 We may collect information that does not in itself identify a specific individual. Such information tells us about your device(s), browsing actions, and the resources that you use to access our website, for example your operating system and the type of browser. We use Google analytics and similar services to help us to deliver a better and more personalized service to users of our website by allowing us to estimate usage patterns, customize our services according to your individual preferences, and speed up your searches. We do not ask you for or track any location-based information from your mobile device at any time when you use our website.

1.3 We are not a website targeted at children or those under the age of 16.

2. Data Storage And Transfer

The duration of the data storage depends on the circumstances under which the data was collected. For data collected when you created a user account on our website, for example, we will keep it until you choose to delete the account. For data collected when you subscribe to a newsletter, we will keep it until you choose to unsubscribe from the newsletter. When we no longer need to use your information and there is no need for us to keep it to comply with our legal or regulatory obligations, we’ll either remove it from our systems or depersonalize it so that we can’t identify you.

By submitting your personal data, you agree to the transfer, storing and processing of your data outside of your country of residence. We will take all reasonable action to ensure that your data is treated securely and in accordance with this Privacy Policy.

3. How We Use Your Information

We use the information we have collected or received from you in the following ways:

  • To present content from our website in an effective way for you and for your computer or mobile device

  • To provide you with information, products or services that you request from us

  • To meet our obligations related to any contracts entered into between you and us, for example for billing and shipping

  • To contact you about our services

  • In any other way we may tell you about when you provide the information

4. Disclosure Of Your Information

We will share your personal data with third parties only in the ways that are described in this Privacy Policy. We do not sell, trade, rent or disclose your information to others, except in the following cases:

4.1 We provide and support some of our services through contractual arrangements with service providers and other third parties. We and our service providers use your personal data to operate our website and to deliver services, based on our instructions and in compliance with this Privacy Policy. For example, we must release your credit card information to the card-issuing bank to confirm payment for products and services purchased on our Websites; and provide order information to third parties that help us deliver the Services.

4.2 We will also disclose personal data in the following circumstances:
(i) if it is required by law enforcement or judicial authorities, or to cooperate with a law enforcement investigation;
(ii) if we have a good faith belief that we are required or permitted to do so by law or legal process;
(iii) to protect our rights, reputation, property or the safety of us or others;
(iv) to defend or enforce our rights or your obligations;
(v) if the disclosure is required by mandatory professional standards;
(vi) to a third party with your prior consent to do so; or
(vii) if we have a duty to disclose or share your personal data in order to enforce or apply any contracts or agreement that may exist between you and us including this Privacy Policy.

4.3 In the event that LD Gems decides to sell all or part of its stock or assets, we reserve the right to include your data, including personal data, among the assets transferred to the acquiring company.

5. Updating, Accessing And Correcting Your Personal Data

We offer a possibility for you to control and manage the personal data we have about you, including the ability to:

Delete Data: You may ask us at any time to delete all or some of your personal data (for example if it is no longer necessary to provide services to you). In this case we will delete your information within 60 days of your request. However, we may retain your personal data even after you have closed your account if reasonably necessary to comply with our legal obligations (including law enforcement requests), comply with contractual obligations, meet regulatory requirements, resolve disputes, maintain security, prevent fraud and abuse, or fulfill your request to “unsubscribe” from further messages from us. We will keep depersonalized information after your account has been closed.

Amend or Rectify Data: If you have created an account on our website, you can edit some of your personal data through your account. You can also ask us to update your data, for example if it is inaccurate in some way or your information has changed.

Object to, or Limit or Restrict, Use of Data: You may at any time ask us to stop using all or part of your personal data or to limit our use of it, except in the cases where we have a legal obligation to store your data, for example due to Anti money laundering legislation or contractual obligations.

Right to Access Your Data: You can ask us for a copy of your personal data in machine readable form.

You may access, request deletion, and correct your personal data by sending an email to 

6. Controlling Your Personal Data

You can access some of the information that we collect about you. For example, by logging into your account, you can access information regarding recent orders from us; some of the personal data we maintain about you and your newsletter subscription preferences.

You can ask us for a copy of your personal data in machine readable format by sending an email to info@diamondbrothers.com.

You can unsubscribe from our newsletter at any time by following the instructions included in the newsletter you receive, or you can log in to your account on our website and update your newsletter subscription preference. If your email address has changed and you would like to continue to receive newsletters, please access your account, update your email address information in your account, and sign up again for the newsletter.

If you feel your rights in terms of data protection have been violated, you can complain to a regulator. If you’re based in the EEA and think that we haven’t complied with data protection laws, you have a right to lodge a complaint with the Data Protection Authority in Belgium or with your local supervisory authority.

7. Lawful Bases For Processing

We will only collect and process personal data about you where we have lawful bases. Lawful bases include consent (where you have given consent), contract (where processing is necessary for the performance of a contract with you (for example a sales contract if you buy products from us) and “legitimate interests.” We do for example rely on legitimate interests to collect and process the data you provide when you create an account, or when you contact us by email or through our website, as the processing of the requested data is necessary in order to be able to provide you with these services. In the cases where we rely on your consent to process personal data, you have the right to withdraw or decline your consent at any time and where we rely on legitimate interests, you have the right to object.

8. Cookies And Other Technologies

When you use our website we may use cookies and other technologies in order to facilitate and customize your use of our services.

9. Changes To This Privacy Policy

We will post any changes we make to our Privacy Policy on this. The date the Privacy Policy was last revised is identified at the top of the page. You are responsible for making sure we have an up-to-date active and deliverable email address where you can be reached, and for periodically visiting our website and this Privacy Policy to check for any changes.

Your continued use of our website after such modifications will constitute your agreement to the updated terms of the modified Privacy Policy.

10. Information About Us

The data controller referred to in this Privacy Policy is:

Diamond Brothers – A division of LD Gems BV
Hoveniersstraat 2, office 816
2018 Antwerp
Belgium

Email address: info@diamondbrothers.com
VAT number: BE0491.031.003